Brands / ICNY


Brooklyn, NY

After several accidents and close calls on his bike, designer Michael Cherman decided he needed something to keep him safe while riding at night. He created a line with one goal in mind: make functional and stylish basics with visibility features. Using 3M reflective technology, ICNY utilizes a unique application on apparel and accessories that produces a strobe effect when light from vehicles or streetlights hit them. Everything from design to test production happens in Brooklyn.

9 Products Show Filter 35